Russ Ruffino

Founder & CEO of Clients on Demand. Helping coaches, consultants, thought-leaders and service pros attract the right clients, at the right price, anytime they want.


I’m Russ Ruffino, founder and CEO of Clients on Demand, LLC, an Inc. 500 company. This is my personal website – an archive of all my written work online.

This is an About Me page, but really, it’s about you.

If you’re reading this, you’re most likely a business owner, or an aspiring business owner. You want to attract the right clients every day, like clockwork.

Not just any clients, but your dream clients…the ones you’ve been dying to work with.

You also want to command premium price points. Prices that make you a respected authority in your marketplace, and not just another face in the crowd.

You want freedom. The freedom to go where you want, when you want, and still run an incredible business.

And more than anything else, you want to make an impact. To leave this world better than you found it…one client at a time.

My mission in life is to help you do that.

Most of the people I work with are phenomenal at what they do. They’re brilliant coaches. Or writers. Or doctors. Or thought-leaders.

They live to serve the world in a beautiful way.

Trouble is, they don’t know much about marketing.

And marketing is the key that unlocks it all.

You can be the best chiropractor or coach or doctor in the world…but if you don’t know how to get new clients and patients in the door when you want them, you’re done.

And to me, that’s the saddest thing in life. You have gifts to give the world. You have people who need you. And if you can’t reach them, they’ll never know how amazing it is to work with you.

And you’ll never make the impact you were born to make.


When you know how to market yourself properly…to position yourself in just the right way…to run laser-targeted advertising that cuts right to the heart of your clients’ problems like a razor…

When you know how to get 10-20 potential clients a DAY reaching out to work with you…

And when you can serve those clients in a leveraged way that creates freedom for you and results for them…

Then you have a business that’s big enough to fulfill you.

Every time I help a client succeed, or grow their business, or serve the world in a bigger, grander, more wonderful way, we create a tiny slice of Heaven on Earth together.

A great challenge has been laid at our feet.

Let’s take up the mantle and solve it. And win. Together.

Feel free to poke around, and enjoy the site